Krogvad Analytics Hub

Football intelligence, for the whole world.

From beautiful Farum, Denmark, we build a dedicated analytics home for every league — each with its own identity, all powered by one shared data warehouse, refreshed every night. Free for everyone, forever.

Our story

A small idea in a new home.

It started as a small idea in a new home. Our founder had just moved to Denmark — a lifelong football fan who suddenly knew nothing about the league playing twenty minutes down the road: the clubs, the players, the rivalries, how the season even worked. Learning it from league tables felt thin. So the idea took shape: what if the Danish Superliga had the same data platform a serious company runs on? Not a spreadsheet, not a toy — real live data, a properly modelled warehouse, a product you'd actually open on a Saturday before kick-off.

One rule was set on day one: it had to be free — open-source tools only, nothing behind a credit card, so it could stay free for the people using it too. That discipline forced the platform to be built right, and building it right turned out to be the whole point: a warehouse done properly for one league is ready for any league. The small idea became a site, the site earned its first users, and the users pulled it into what it is today — a multi-league football analytics hub.

Our aim hasn't changed since that day: bring warehouse-grade football analytics to every league in the world — open source, shaped by the people who use it, and free for everyone, forever.

The group in numbers

Numbers that update themselves.

5
Leagues covered
47
Seasons modelled
10,444
Matches analysed
28,570
Goals recorded
10,429
Players profiled
12,695
Transfers tracked
What we stand for

The principles the group is built on.

Trust every number
More than 125 automated quality checks run on every refresh. If one fails, the pipeline stops — a wrong number never reaches a page.
Free means free
The platform costs nothing to run and nothing to use. No ads, no accounts, no paywall — that's a founding rule, not a launch offer.
Built in the open
Every line of code is public on GitHub, and users shape the roadmap — our Scottish platform exists because one of them asked for it.
Build with us

There is room for you here.

Every platform in the group is free to use and built in the open, and we are looking for people who want to build the next one with us. This is volunteer work — there is no salary. What there is: real production data, a live product with real users, and public work you can put your name on.

BI Developer
New analytics pages — SQL against the gold layer, charts and components in Evidence.
UI / UX Designer
How the platforms look, read and feel — on a phone every bit as much as on a laptop.
Product Manager
What gets built next, and why — turning what users ask for into a roadmap.
Data Engineer
New leagues and new sources, from ingestion all the way through bronze, silver and gold.
Tell us what you'd want to build

Not on the list? Say so on the form — if you can move the platform forward, we want to hear it.

Gallery

Moments from the build.

Matchdays, desks, and the small wins worth a photo.

Built in beautiful Farum, Denmark — free for the whole world, forever.

© 2026 Krogvad Analytics Hub · Data updated 2026-09-11 00:56 UTC